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Robert Waggoner

304-293-7937rlwaggoner@mail.wvu.edu 123Business and Economics Building

Entrepreneurship

Robert Waggoner

Teaching Assistant Professor

Expertise

Robert Waggoner’s primary expertise are in entrepreneurship and strategy.  Prior to his current role at WVU, he had a 35-year career as a general management/strategy consultant and an executive in a start-up company.    Waggoner’s consulting experience focused on designing go-to-market approaches, providing expertise in business level strategy, managing business process design and leading organizational transformation efforts for clients as a senior level practitioner for three global consulting firms.  Following his consulting career, he joined a start-up company as the executive responsible for sales and all other customer facing functions.  During his tenure, the start-up’s revenue grew from $30M in 2004 to over $150M in 2017, culminating with an acquisition for $1.35B.  Waggoner brings his deep expertise and experience to the classroom, providing students with a blended learning experience of the theoretical and the practical.  He teaches several experiential learning  entrepreneurship classes, assisting his students with problem solving, business model canvass development, market sizing, and other key elements in building a new business.

Waggoner served as an adjunct instructor for over 10 years in West Virginia University’s Executive Education Program and was actively involved in corporate instruction throughout his consulting and industry career.  He holds designations as a Certified Public Accountant and a Certified Management Accountant.

Honors Awards

  • M.B.A., Concentration in Finance, University of Washington
  • B.S.B.A., Concentration in Accounting, West Virginia University

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